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Belinda Maina

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Belinda Maina

Belinda Wangu

Manager MBA Programs - Strathmore Business Shool


Currently resides in: Nairobi, Kenya

Born in Kenya

Transforming Africa one Executive at a time

Contact details

bwangu@strathmore.edu

M: +254722702387


Business Address

Strathmore Business School, Nairobi, Kenya

Professional details

Current Position(s)

Manager - MBA Programs | Strathmore Business School, Strathmore University
2012 - present

Academia, Education and Training

Report to the Director - MBA Programs. Responsible for the outbound marketing activities for all MBA Programs. Craft the messaging and positioning for products. Conceive and develop innovative marketing programs that drive demand. Act as the Voice of the Customer to the rest of the MBA Team and SBS at large by gaining a deep understanding of -- and driving -- customer engagement with the MBA Programs, throughout their lifecycle (pre and post adoption):

Analyze customer information through customer surveys and interviews to inform the future MBA Programs roadmap, as well as driving customer education to ensure improved engagement. Demand generation – develop the strategy and manage the marketing programs that drive demand for the MBA Programs. Market intelligence – be the expert on our buyers, how they buy and their buying criteria; be the expert on our competition and how to minimize their impact. Product launch – plan the launch of new products and releases and manage the cross-functional implementation of the plan.

Achievements
Contribute to SBS's growth by leading the team to identify and build a targeted pipeline. Provide guidance, develop and execute programs and events aimed at promoting the SBS brand.


Previous Position(s)

Programme Manager | Precious Sisters Charity Trust
Nairobi, Kenya | 2011 - 2012

Social Development and Community Services

Reported to the Board of Trustees. Provided leadership to plan, direct and coordinate the charity’s activities and key projects:

First point of contact for the charity. Ensured that all programs were executed within established time period and complied with the defined standards. Lobbied government and other policymakers on behalf of the charity. Managed the resources, assets and budgets of the Charity including funds.

Achievements
Built strong relationships with the charity contacts, ensuring they were fully informed of what to expect at every stage. Developed and initiated internal processes to improve program delivery within specific timeframes.


Student Development Manager | Strathmore University
2008 - 2011

Academia, Education and Training

Reported to the Registrar – Academic Affairs. Represented the University's career services function to internal and external audiences including marketing services, students and alumni to employers. Provided recruiting, consulting, scheduling, assistance and marketing/outreach to employers. Assisted students with resume preparation, networking, interviewing and job search strategies. Relationship management with employers and recruiters:

Developed, marketed and administered educational programming, workshops and seminars, including but not limited to, resume and cover letter workshops, career options programming, recruiting programs, networking receptions and mock interviews. Partnered with organizations to develop employment, internship, or co-op opportunities for students and alumni. Prepared statistical reports and maintain all records on graduate employment.

Achievements
Managed the Industrial and Community-Based Attachments of 1000+ students’ annually. Solely responsible for coordinating the logistics of all fellowship, internship and interview programs. Strategic and budgetary planning development.


Student Career Development Assistant | Strathmore University
Nairobi, Kenya | 2006 - 2008

Academia, Education and Training

Reported to the Student Development Manager. Part of the Placement team working with students with interview skills, resume preparation, interview questions and responses, on-campus recruitment drives and assisting in employment and internship opportunities in Nairobi and surrounding areas:

Built and sustained a network of employers, current students and alumni by maintaining, mentoring, and establishing relationships. Counseled students and alumni about career decisions and help them craft their career plans. Screened applicants appropriately, conducted preliminary telephone interviews, face-to-face interviews, and assess potential match for client organizations.

Achievements
Mentored and developed a new team with training techniques, open forum discussions, and company supplied training material. Promoted to Student Development Manager


Intern, Education Department | Junior Achievement Kenya
Nairobi, Kenya | 2005 - 2005

Social Development and Community Services

Reported to the Education Training Manager. Key responsibilities were developing effective educational approaches that provide students with the tools and opportunities to meet learning goals and achieve desired educational outcomes:

Achievements
Volunteers’ recruitment within local business and education leaders, trainings, and fund raising meetings. Organized and planned special events, database management and assisted with customer service.


Secretary | Macharia-Mwangi & Njeru Advocates
Nairobi, Kenya | 2000 - 2001

Law Practice and Legal Services

Reported to the Managing Partner. The key responsibility was to provide a full range of support services for the office:

Charged with document preparation, confidential file management, mail handling, supply ordering and record maintenance. Coordinated special events, requests, projects and communication plans. Process timecards, weekly payroll and accounts payable/receivable.

Achievements
Modified and improved system of dispensation of monthly expense reports which saved time and company resources.

Educational history

Tertiary

United States International University

2007 - 2010

Master of Business Administration (M.B.A.) - Strategic Management

United States International University

2002 - 2005

Bachelor of Science (B.Sc.) - International Business Administration

Strathmore University

1999 - 2000

Diploma - Secretarial and Administrative Studies

St. Mary's Girls Secondary School, Igoji, Meru

1995 - 1998

Certificate - Kenya Certificate of Secondary Education

Donholm Primary School, Nairobi

1987 - 1994

Certificate - Kenya Certificate of Primary Education

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